Xanterra – Brand Management
Ohio State Parks and Lodges offers vacation atmospheres second to none. For all five lodging sites, we oversee traditional and digital marketing campaigns through digital ads, web page development, and social media campaigns along with tracking targeted audiences via Google Analytics and blueprinting programmatic ad buys.
Identifying female vacationers as the prime decision makers, our creative campaigns and social media ignited ideas and conversations speaking to them and assisting them in making planning a breeze and stays much more comfortable.